A partir de cuantos seguidores en instagram se cobra

julio 14, 2022

Engagement microinfluencer

Nowadays it is important to take advantage of our talents and if yours are in social networks then this information is for you. You don’t need to be an expert but you do need to have talent to make money through TikTok, YouTube and Instagram.

To make the estimates, used data from Influencer Marketing Hub’s YouTube money calculator, SevenSix agency’s influencer pricing report and SocialPubli blog post on “How many followers do you need on TikTok to get paid?”


UGC or user-generated content has become a digital resource with the greatest influence on purchasing, however social media is one of the main components of influencer marketing. Social messaging is expected to become the trend that generates the greatest effect on marketing strategies, some of its perceived benefits include: increased exposure, increased traffic, development of a loyal follower base, lead generation and provision of market intelligence.

Influencer marketing has proven to be a valuable tool for marketers.    Some of the main objectives include: improving brand advocacy, increasing brand awareness, reaching new audiences and improving sales conversion. However, the options seem endless. The natural reaction tells us that the more audience an influencer has the better, but is that really the case?

There are many factors to consider when it comes to establishing the best candidate, in our previous post we have revealed you some keys to detect the best influencer for your brand. In this article we will show you the difference between macro and micro influencers so you will know at what point you can work with each of them.

Macro y micro-influencers

No existe un número exacto de seguidores como requisito para empezar a ganar dinero con Instagram, ya que la plataforma no paga a los perfiles que tienen un número elevado de seguidores. Pero, aun así, la red social es una de las más utilizadas para ganar grandes cantidades de dinero gracias a los patrocinios y la publicidad de marcas ajenas a la plataforma.

Pero, para calcular cuánto ganan las cuentas con más seguidores en Instagram, puedes calcularlo a través de esta herramienta de BrandMe, que calcula el precio estimado por publicación de los ‘influencers’ de confianza.

En el lado opuesto de los ‘microinfluencers’ tenemos perfiles como los de Laura Escanes (con 1,6 millones de seguidores), que puede cobrar entre 2.700 y 4.510 euros por foto o Paula Echevarría (3,5 millones de seguidores), que gana entre 6.000 y 10.000 euros por ‘post’.

Centrarse en un tema que te apasione para generar una buena comunidad con muchas interacciones es un buen planteamiento para quienes no son populares por su actividad profesional o por su presencia en medios de comunicación. Los viajes, el cine, los deportes… son algunos temas que pueden atraer seguidores y ayudarte a crear un perfil sólido y coherente que pueda atraer a los anunciantes.

A partir de cuantos seguidores en instagram se cobra 2022

And is that the protagonist of the saga ‘Pirates of the Caribbean’ began the trial against the actress of ‘Aquaman’ with about 14 million followers on Instagram. Today, seven weeks later, that sum has increased to almost 23.

The Hollywood star’s magnetism had already been noticeable since the first lawsuit she waged against Amber Heard and The Sun newspaper in the UK for calling her “abusive”, going from 6 million followers to 14.

With respect to the actress, the reality is that the controversy has also benefited her, although not with the same strength as her ex, because on May 24 she had 4.5 million followers, and today she is about to reach 5 million.

This Wednesday, the court of FairFax, Virginia, determined that Amber Heard defamed Johnny Depp with the publication of an article about domestic violence in The Washington Post, so it ordered her to pay a compensation of $15 million dollars to the actor: $10 for compensatory damages and $5 for punitive damages.

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